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And the Coolest Accounting Firm Is…

After four rounds of bracket magic including a back and forth championship match-up, we have our very first winner of the Going Concern March Madness: Coolest Accounting Firm competition. Let’s look at the final bracket.


For those of you that haven’t been refreshing the page for the last 48+ hours, Rothstein Kass pulled their final upset, this time of West Coast rival Moss Adams. Along the way RK dismantled the biggest of the Big 4, Deloitte, McGladrey and BDO.

You may think that such a run of upsets was the result of the double-entry stars perfectly aligning themselves but RK Co-CEO and Managing Principal Steve Kass explained it differently, “Many will look at results and call Rothstein Kass a ‘Cinderella story,’ or characterize our victory as an upset. Though we embraced the underdog role, we knew that our low seeding was more likely a function of strength of schedule. The fierce competition we encountered during the season prepared us for the rigors of the tournament, while quality of our recent recruiting classes left us confident that we could make a run at the title,” Mr. Kass said. “As thrilled as we are by our success, however, there will be no champagne sprayed in locker room celebrations, nor ticker tape parades through the halls of our offices. Over the years, we’ve observed that the more time you spend reflecting on how cool you are, the less time you have free to do cool things. Notwithstanding, winning was pretty cool!”

So it sounds like it’s back to business as usual for RK. Undoubtedly, this victory will catapult them up Vault’s prestige rankings making for a much more difficult tournament next year but for now they get to enjoy the spoils of a champion (which, in this case, is nothing – our publisher wouldn’t spring for a trophy but he’d love to hear from you about it). So congrats to Rothstein Kass on a great run and to the rest of the firms out there – get better.

Oh, and anyone expecting a “One Shining Moment” montage needs to slap themselves across the face right now. And then again.

Going Concern March Madness: Moss Adams, Rothstein Kass Battle for the Title of the Coolest Accounting Firm

Well, we’ve finally reached the championship match-up and it’s a battle of the coasts. , NJ-based Rothstein Kass will take on Seattle-based Moss Adams for what will no doubt be the crowning achievement for either firm’s busy season. Moss Adams disposed of their rumored dancing partner Grant Thornton while Rothstein dismantled McGladrey. Rehash over; let’s get to the bracket.


Will Rothstein be the ultimate Cinderella? Will Moss spoil the ball? Will Reznick Group mount a firm-wide attack on MA just out of spite? WTFK? But vote so we can wrap this up. If I have to look at another bracket in next 365 days it will be too soon. Poll is open until FRIDAY at 11:59 PT.

Going Concern March Madness Upset Alert: 3 of the Big 4 Under Pressure

We’ve got lots of Cinderellas in our midst friends. With 12 hours of voting to go in the first-ever Going Concern March Madness: Coolest Accounting Firm (“GCMMCAF”) bracket, Ernst & Young, Deloitte and KPMG are all in danger of being upset by BKD, Rothstein Kass and Crowe Horwath respectively.


As you no doubt noticed, #1 seed PwC is cruising along in their match-up with Reznick Group but aside from that, how is it that we could have such a dancity accounting firm bracket dance? Glad you asked because the consummate GC commenter, Another exKPMGer, has a theory:

I would wager serious money the cause for this is that the people who work for the other 3 firms, for the most part, didn’t vote for their own firm because they know their jobs are bullshit and want to give no sign of submission to their firm. Whereas the folks from PwC couldn’t click on themselves fast enough to prove how awesome they are. I hear they’re installing mirrors in every cubicle with the words etched at the bottom “PwC is AWESOME” so that you can stare at yourself all day and think about the awesomeness that you’re a part of.

There doesn’t appear to be any empirical evidence to support the theory at this time but supporters and debunkers are welcome to comment at the validity of this statement. And of course if you haven’t voted, jump over to the original post and get on this.