September 17, 2019

advertising campaigns

CPA Canada Is Really Trying to Make CPAs Cool, You Guys

In its ongoing effort to smash the green eyeshade stereotype and convince the public that CPAs do more than just annoy their clients and vague tax-like things civvies will never understand, CPA Canada hired advertising agency DentsuBos to develop a new campaign with the lofty goal “to portray CPAs in a modern light.” It wouldn’t […]