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The Nets’ Latest Attempt to Boost Attendance Is to Offer Free Tax Preparation

Okay, who’s got no plans on Friday? Work? Bah. How about you go to the Nets game against the Orlando Magic instead? Sure they’re terrible but you’ll get a coupon that is redeemable at a Roni Deutch Tax Center to get your state return done for free (a $29 value!).

Yes, we said the Nets are terrible but to put it more accurately, they’re atrocious. So atrocious that they have the worst attendance in the NBA. You need your tax return prepared; the Nets need fans. Let’s make this happen. We’re not saying you have to paint your face or anything but show up and drink a beer or two. You can always leave at halftime.


And even if you’re bound and determined to prepare the return yourself, there will Roni Deutch reps at the game to answer your tax questions. Again, free of charge. Of course they’d prefer if you just handed over all your paperwork and coughed up the $185 to have your federal return done too but it’s really about being a fan and supporting the team:

“It’s easy to jump on the Lakers’ bandwagon,” said [Roni] Deutch, who claims to have been the first girl to play Little League baseball on an all-boys team in her home state, California. “The hallmark of a strong company is one that aligns with young companies. I’m a betting woman, and I think the Nets are going to win a championship this decade.”

Write it down.

Nets Will Offer Free Tax Preparation as a Game Promotion [NYT via Yahoo!]