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Cash-strapped Clients Could Force Accounting Firms to Come Up with Creative Cost Savings

Posted on by Daniel Braddock

Because times weren’t already cheerful enough around GT, they recently released a study which found that businesses are generally pessimistic about raises and bonuses this year.


From the press release:

The firm surveyed 496 U.S. CFOs and senior comptrollers from March 22 through April 5, and found that 53% plan no salary changes in the next 6 months, while 32% plan to decrease and 15% plan to increase. On the bonus front, there is also equal pessimism, 47% plan no change, 44% plan to reduce, and only 8% plan to increase.

Well – that certainly sucks.

We know raises are the last thing on the minds of higher-ups at GT, but come on, really? Imagine being a no-name staffer at GT grinding away on a report about how your clients are a collective group of Negative Nancy’s. With headcount discussions ongoing in several GT offices, one would be – and should be – concerned.

The freezes in salary and bonuses don’t really apply to the accounting firms because – as it has already been discussed here in great length – money should be flowing your way this summer. The underlying concern with this report is this – if your client isn’t giving its own employees a bump in pay, there’s no bloody chance your firm is getting a bump in fees, either.

Any and all resources will be applied to minimizing any talent exoduses from occurring.

So how will the firms find enough cookies in the jar to “support the current pipeline?” I checked in with a Big 4 auditor in New York who had this to share:

During casual conversation with my mentors, word is the firm will be pushing for leaves of absence again this summer for everyone who has not completely passed the CPA. The hope is for a decent percentage of staff members to do this to save on salaries.

Makes sense-ish. Temporarily cut staff salaries during a relatively quiet audit period. Will this be enough to cover raises and bonuses while client fees remain stagnant? Heavens no but it’s a start. As always, let us know if you learn of ways your firm plans to pinch pennies.

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Indecisive Econ/Accounting Major Needs Help Plotting the Next Move

Ed. note: I’ve been called to an emergency meeting in an undisclosed location, so here’s a guest post from your friendly human resources professional, DWB.

Caleb interrupted my weekly Wednesday tradition with the following reader submitted question:

I am an undergraduate at a pretty big school and recently decided I want a job when I graduate so I switched my major from History to Economics with the intent on minoring in Accounting (it is too late for me to officially major in Business Economics but I plan on taking all the relevant classes anyway).

I am entering my junior year this fall but right now, my accounting academic career puts me with about a freshman level of re my belt.

Normally, next summer would be the internship phase of a student’s life but I’m wondering if I should put off graduation by a quarter and/or go to grad school so that I might also push off my internship applying to a different summer when I have more than GC-provided gossip to offer a firm.

If I do this, are there Big 4 or mid-tier firms who would look at me for summer leadership programs (and other sophomore-oriented recruiting) or have I missed the boat on that?

I’d appreciate anything you have to say on the matter — snarky or otherwise.


Dear History Buff,

You wanted a job, so you decided to major in Economics. That statement is so conflicting I can’t tell whether it induced my headache or I simply need a third cup of coffee. The reason I say this is because I see my fair share of 3.95 GPA Econ majors from “pretty big” schools every day, and they’re desperate for work. Your accounting minor is a start but like you pointed out, it’s lacking in worthy experience. Your consideration of internships/grad school demonstrates that you’re looking beyond the remaining cup on the beer pong table and thinking about your future. Kudos.

I’m going to assume you’re considering a career in public accounting, because why else would you be on GC in the first place? You’re certainly not here for the chicks (“Chicks, man.”). If I am wrong on this assumption, follow up with me and we’ll discuss.

So, assuming the above, I suggest a few things:

1) Start talking to recruiters: They should be all over campus by this point in the semester. Make it known to them that you are pursuing a Masters in Accounting following your undergraduate degree. Ask questions about leadership programs and internships. Remember, the general timeline for Big 4 programs is leadership program two summers before graduation (for you – summer ’11); internship the summer before graduation (summer ’12).

2) Make it easy for the recruiters: Want to make a recruiter’s day easier and better position yourself in their pool of candidates? List all of your ongoing and anticipated education on your résumé, like this:

Education
“Pretty Big School” – Anywhere, USA
• Masters in Accounting – XYZ School of Business Anticipated Graduation: May 2013

• Will be CPA eligible upon graduation

• Bachelor of Science – ABC School of Economics Anticipated Graduation: May 2012

• Economics major, Accounting minor Overall GPA: X.Y | Major GPA X.Y

Formatting your résumé in this fashion provides the reader with answers to key questions – what is this candidate majoring in; when are they done with their education and ready to work; what is their CPA eligibility.

3) Follow up: Your educational path is not the road heavily traveled by most students with dreams of Big 4. Keep yourself in the conversation with recruiters by occasionally updating them through your process. Tell them when your GPA improves after a strong semester, when you get into grad school, etc. Don’t expect a response right away but rest easy knowing that they’re updating their records. Sharing this information can be done formally over email or informally during a conversation with a recruiter while they’re on campus.

4) Talk to Career Services: Be sure you’re taking the right classes to become CPA eligible in the state where you want to be licensed. Nothing worse than taking a counselor’s word on Ballroom Dance 201 counting toward the 150 credit requirement.

Go forth…and one more piece of advice if you’re following college football: Stanford over Oregon this weekend. Do it.

Three Things to Remember When Changing Accounting Careers

Happy Friday, folks. Hopefully with busy season ending soon, this marks the end of your work week. If not, well, keep reading. Maybe we can change that.

As I mentioned on Tuesday, you might be feeling the tides of change in the next few weeks in your office, whether that be with your personal career or with co-workers dressing better than usual.


• It’s about the total package – Even in the glory days of post-SOX rulings and lush amounts of advisory services work, public accounting has never paid close to what the private sector provides. When looking for new positions, know that you should not be expecting to find 50%-100% salary increases. It can be expected to find base salary increases to fall into the 10-15% range. Why? Because honestly, the stories told over warms beers at your last work function were grossly overblown. Sure, the occasional rock star accountant makes the leap from newly christened manager to controller of a small fund and landing on a cushy financial pillow. The monetary difference between public and private (and I’m speaking of financial services) rests in the annual bonuses:

Senior Associate, Big 4: $70,000 salary + $5,000 bonus = $75,000

Fund Accountant, XYZ Hedge fund: $80,000 salary + $30,000 bonus = a no brainer

These numbers are general but realistic for today’s market. Keep these in mind as you reach for that red wax pencil.

• Be realistic about your next job title – You’re an accountant. No, you can’t be a trader. No, front office is not for you (yet). You need to be honest with yourself and really scrutinize the experience you’re building in your current role. Working on a private equity fund-to-fund will not prep you enough to slip into a fund accounting role at the P/E firm of your choice. Mold your career experiences to fit what you want to do. The right recruiter will manage your expectations, which leads us to…

• Start out with multiple recruiters – Finding the right recruiter is like finding a career counselor. Some will be pushy and force unwanted jobs on you. Others will take the time to polish your resume, help you realize the steps you need to take to work toward your ideal job, and only pass along relevant job opportunities. Consider a recruiter like this a blessing. And don’t forget to pass that person’s contact information on to your buddies. They helped you; return the favor.

Another Survey, Another Reason Parents Will Pressure Their Kids into Accounting

Welcome back, people. Stuffed with watermelon mint juleps, fireworks and Klynveldian meats, most of you probably returned to full stomachs and fuller inboxes. That said, I hope your day is as painstakingly slow as mine (HR is a beautiful thing).

My morning news feed (i.e. Caleb’s morning news round-up) contained a story that is all too familiar – graduating college with an accounting degree is a safe bet. Of course. This report could have been 10 days or 10 years old; the song and dance would be the same. Consistently one of the best (meaning safest) bets for an undergraduate degree, the report from National Association of Colleges and Employers that, “jobs in accounting paid an entry-level salary of $50,402.” (It should be noted that – rumor has it – NACE pays a circus monkey to regurgitate these statistics EVERY. SINGLE. YEAR.)

Not too shabby, 50 grand a year after college. This number obviously comes with a salt shaker, as those entering into a career in public need to factor in their location and the fact that the number is pulled upwards – at least to a degree – by private salaries. My beef is not with these numbers but with the parents, high school guidance counselors and university staff that use these numbers as a means to push their products on to naïve students. Alas, my list of Flakey Reasons You Should Be an Accounting Major:


“My (insert random acquaintance reference here) is an accountant, and he/she does just fine.” That’s wonderful for your barber’s cousin’s friend, but really the success of one accountant means nothing. Doctors are successful, as is the 15 year old kid bagging my groceries. This “Mr. Smith is successful” argument is generally used as a conservative reference to a job that is less popular. Quality of life is a relative term; so who’s happier, the produce bagger or the family tax accountant?

“You need to graduate with a degree that will earn you a job.” I understand this argument; however isn’t the point of college to study a subject which you actually like? Don’t get me wrong, I am all for being realistic about this, but the long-term consequences of studying a particular subject and focusing on an industry cannot be overlooked. This leads me to…

“You can work in any industry with an accounting degree.” I like Skittles. I am downright passionate about Skittles. Skittles are my life*. Is an accounting degree the only way to work for their producer, Mars Inc? Umm. No.

“You need a job to pay back your student loans.” No argument here, except for the one about overall crisis in higher education (you know, no big deal really). A recent CardRatings.com poll showed 36 percent of college graduates are carrying student loan debt on a credit card. Sleep soundly knowing the remaining 64 percent of the group is simply burdened by lower interest rates.

But I digress. The loans should be considered a necessary means to an end (i.e. – finding a job and career of interest). If you’re majoring in a subject so you can pay down the debt…that you took on…to earn…said degree…you’re vastly missing the point of going to college.

*Don’t judge.